WHERE ARE MY SOFTWARE HITS…? Part 3

Part 2

4 . Your Software on the site

Since we are talking about visitors to the site and then to the software, the software itself attracts clicks.  Check out the examples below:

  • Search for ERP on iPOTT,  you get  you were to scroll through the site for ERP,  which out of the following ERPs will you click?

Sl.no Software name Description
1. ERP 1.Software Solutions comparable to any best software in the world. 2.work on any Operating System …
2. ProdMaster Comprehensive ERP software for SMEs. The software is built on MS-SQL and certified by Microsoft. Pro….
3 Ebizframe ebizframe , the largest selling ERP in the SME segment in India, is a time tested web enabled ERP. e….
4. DreamApps DreamApps is a web- delivered customizable enterprise operating system that implements a totally int…

What to know which I would click, none of it…don’t miss my next post to know my analysis.

The visitor to the site, especially to vertical site like iPOTT, visits the site with a purpose.  To search for software or software information; the intention is defined.  With 92 software getting listed for a search “ERP”,  how will one choose what to click?   We have been observing a clear trend in the user click pattern.  ‘Grabbing attention’ is very critical.   Let’s look at the scattered graph of the visitor click pattern for the first 15 software in ERP category.  Why does some software get more clicks then others?

Visitor Click Pattern

Though from our side every effort is made to expose all software,  the combined factors above, define the hits to a particular software.   Trust this mail clarifies “where did the hits go” question..  I would be happy to  provide you analysis pertaining to your software and your software category, please feel free to write to me.

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